Summarize Competitor Reviews for Sales Talking Points
Free tools:ChatGPT, Claude, Gemini
Time:5 minutes
Difficulty:Beginner
What You'll Get
A summary of your competitor's weaknesses — pulled directly from their own Google reviews — turned into talking points you can use when a homeowner says "I'm getting another quote."
The Prompt
Copy and paste this
Here are Google reviews for a competing roofing company in my area. Summarize the 3-5 most common complaints and give me 2-3 talking points I can use if a homeowner mentions them. Don't be mean about the competitor — frame my points as what we do differently. Reviews: [PASTE REVIEWS]
Tips
Paste at least 10-15 reviews to get themes that are statistically meaningful rather than anecdotal. Update this whenever a competitor gets a cluster of new reviews — competitive positioning is a moving target after storms bring in new contractors.